Enterprise
Since 2023, I have been a co-owner of Elite Marketing Outdoor.
The role
Elite has given me direct experience of building an organization: setting priorities, developing accounts, communicating with clients, placing campaigns, supporting products, and measuring whether strategy produces results.
My work has centered on communications, business development, campaign planning, and support for Vue, the company’s digital-billboard platform.
Enterprise is not the center of my medical identity, but it is an important part of my professional formation. It has taught me to make decisions under real constraints, to explain technical systems clearly, and to remain accountable for execution.
Companies & platforms
Out-of-home media strategy supported by a technology platform for digital billboard planning and booking.
Planning and execution of outdoor-media campaigns across digital billboards and other place-based formats. My responsibilities include communication strategy, account development, campaign planning, and organizational growth.
Visit EliteCurrent roleCo-owner
Vue is Elite’s technology platform for more accessible digital billboard planning and booking. I have helped facilitate the user experience through client feedback, client assistance, and product communication.
Visit VueFormer roleVice President of Strategy
Some of the campaigns I have helped support are connected with health-oriented organizations, including the Dolphins Cancer Challenge, which benefits Sylvester Comprehensive Cancer Center, and Mystic Force, a childhood-cancer foundation.
Those projects are a reminder that business ability can be placed in the service of institutions and communities whose work matters beyond the campaign itself.
Discuss a collaborationCommunity work